Content writer

Business blogs, website copy, articles and press releases by Graham Southorn

Posting regular articles and blogs on your website and social media is a highly effective way of growing a business. Content drives visitors to your website through organic search and social media.

It gives your business greater visibility, builds trust in your brand and helps convert visitors to your website into loyal customers. However, writing good content is time-consuming and, for you, that time might be better spent.

Well-written, error-free articles show off your business to its best advantage. What’s more, original content is favoured by Google’s latest algorithm. I help businesses identify long-tail keywords that help with SEO. However, it’s worth mentioning that while keywords are important, they’re not the be-all and end-all because Google’s algorithm looks for synonyms of words too.

 

Content comes in many forms. The content I produce includes:

  • Website copy
  • Blog posts
  • Thought-leadership articles
  • Case studies
  • White papers

I generally write blog posts and articles based on 10-15-minute phone or Skype conversations. It’s much more like an interview than a straight transcription. Talking to you ensures I truly understand your business objectives and produce articles that retain your personality and tone of voice.

Talking to you also ensures that the content you publish is original, which is another important factor in ensuring it’s picked up by Google. The final, polished piece will be authoritative, engaging, and include the most effective keywords. It will be stimulating enough for people to want to read – and hopefully share.

When your content is finished, I’ll send you a draft copy and make the changes and corrections you require. You’ll then receive the finished article to publish as and when you choose – you have the copyright and there’s no need to credit me.

Bespoke content is for you if:

  • You lack the time to create the content you need
  • You need content produced to the highest standards
  • You want to retain control over content creation.

How much does it cost?

It depends how long the articles will be, how frequently you want them, and how complex they are for me to produce. The easiest, cheapest articles are those that only require one phone call and no additional research.

I need an initial meeting to discuss your requirements in detail. Contact me if you’d like to set up a face to face meeting or a phone call.